How to launch and build an online business
Online businesses are easy to start and require less investment as compared to other traditional businesses. You just need the knowledge of internet and you will have to learn about digital marketing. You can start a blog or your own ecommerce store today. But an online business needs dedication and consistent hard work in order to succeed.
How to start
First you will have to figure out what you want to do. There are two great options:
- Ecommerce store
Blogging – Blogging is like an online journal. You can share your thoughts, opinions, new information and news on a blog.
Ecommerce store – An ecommerce store is like a regular store except it is online. You put some products on display and people purchase them from you.
Which is better?
Both are equally good. You just have to figure out what you can do better. Blogging requires good writing skills while an ecommerce store requires good marketing skills.
What to do after creating your blog or online store
Creating a blog or online store is not enough. You need people to know about your business. In order to get traffic to your website, you will have to do marketing. You can start with SEO (search engine optimization) but it takes time. Your best option is to invest in paid ads.
How to do SEM and SMM
You can take help from companies providing online marketing services[รับ ทํา การ ตลาด ออนไลน, which is the term in Thai] if it fits your budget. It is a better option as they know what to do and how to do better.
Otherwise you just need to understand the basics of these two:
- SEM – Search engine marketing is the method of posting ads on Google. You can create and Adwords account and start creating your Google ads with it.
- SMM – Social media marketing is the method of posting ads on different social media platforms.
Both these methods are great and you have to use both to grow your business.